Founded – 2004, launched as an application in 2012
Amount of users (2019) – 10 million
Monetization model – Freemium
Back 2004, OkCupid premiered as a typical desktop dating solution. In 2012, it’s been additionally started as an application while using the features and tips happens to be done by its internet variation.
In 2019, all dating apps tend in order to become much like Tinder. OkCupid just isn’t an exclusion. But, this has a unique particular features and selling proposition that is unique.
Dating mechanics. A person downloads an software, produces a username and begins filling in the profile. The consumer could link an Instagram account to your application, however the primary concept is to resolve a rather long variety of particular concerns. Many of them are regarding the expectations in terms of lovers’ responses when it comes to questions that are same. An individual could elect to result in the answers general public or conceal them after all, mark some of the relevant concerns as essential plus the remainder as optional. Continue reading